5 years have transpired and things really haven’t changed much – originally posted on October 4th, 2009
TEKTON DESIGN: Not built by girls in China1 – WHY YOU SHOULD BUY FROM US
First: Tekton Design loudspeakers are not built by 18-year-old girls on assembly lines in China who have the very minimum skills to do a single menial task in the name of hi-fi.
Second: Our products are something we are proud of. We’re doing our very best to bring you precisely hand-crafted and perfectly executed systems, and we do this at a price point that we can proudly say fits within truly affordable hi-fi!
Third: We’re truly setting ourselves apart. In the under $1k price range for speaker systems, we’re offering products that compete in a market in which 90% of our completion literally has no bona fide or legitimate argument/explanation for its presence as one of our competitors. One of my closest friends stated it perfectly: “The greatest thing about speaker building is that anyone can do it and be successful, but the worst thing about speaker building is that anyone can do it and be successful!” This paradox is real. Think about it… Asian manufacturing coupled with big marketing is king. Their stuff is produced in the tens of thousands and is offered to the masses. Where are their personal skills and talents? Nearly all of my competitors have no real background in loudspeaker design and innovation… they aren’t acoustical brainiacs, nor are they craftsmen. They lack the intellectual property and patents. They’re simply entrepreneurs that specialize in what lawyers and insurance companies have coined best: “One call… That’s all!” That is, the “entrepreneur” calls an international vendor, places an order for the “best sounding” and “lowest possible priced” speaker systems that the vendor can produce. Quality sacrificed.
Please spread the word about Tekton Design…
CEO & President, Tekton Design, llc
- I’ve worked in China. The top 10 consumer brands are built on assembly lines made up of girls in China. I’ve watched their stuff come off the assembly line and be stuffed into boxes bearing the labels of the brand logos you know.